Market Research
📋 Building a Research Plan
The eight fields every research plan should cover.
~7 min read
Work through: data sources (qualitative/quantitative, secondary/primary), contact methods (phone, mail, web, social media, face-to-face), data collection techniques (observations, interviews, experiments), data analysis (statistics, economic and math models), a sampling plan (unit, sample size, method), and a budget (responsibilities, time-table, control).